Top 5 Beauty Retail Apps in Ukraine: Q2 2024 Performance

In the second quarter of 2024, the top beauty retail applications in Ukraine experienced varied performance across downloads, revenue, and weekly active users. Data from Sensor Tower provides a detailed look into these trends.

Notino: profumi e cosmetici saw a significant fluctuation in downloads, peaking at approximately 17K in the week of April 22. The app's weekly active users also varied, reaching a high of 48.1K in the same week, but gradually declining to around 27.6K by the end of June.

Perfumerías DRUNI maintained a low but steady download rate, with a peak of 87 downloads in mid-April. Weekly active users showed minor fluctuations, averaging around 224 throughout the quarter.

Superdrug - Beauty and Health had modest download numbers, with a peak of 63 downloads in mid-April. Active user counts mirrored this trend, peaking at 71 in the same period but dropping to around 30 by the end of June.

IPSY: Personalized Beauty experienced a slow start in downloads, with the highest being 57 in mid-April. Weekly active users remained relatively stable, averaging around 329 users throughout the quarter.

Lush Fresh Handmade Cosmetics had a minimal download count, with the highest being 34 at the end of June. Active user trends were minimal but showed a small increase to 17 by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.